Design is often labeled as something “fun” and something that anybody can do. There is a lot of design in the world which can be improved upon and made simpler. Good Design is a lot more than using bright colors, bold fonts, pretty flourishes and filling up the entire space available. It’s actually quite the opposite of that. Good design is:
• Problem solving: the client comes to you with a problem of having a brand identity, making the brand more recognizable, changing the image of the brand or whatever t …